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Tip of the Month
By Brooke
Baglietto
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When leaving a voice mail state your
name and phone number before going into the detail of your
message. If your message was a little lengthy it also helps to
reiterate your number before you hang up as well. It may seem
repetitive, but the person you are calling usually appreciates it.
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Quote of the Month
Submitted by
Paula Laskelle
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Knowledge is the food of the soul.
-Plato
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Our
Launch in
Los Angeles County
By Pauline Parry
The evening was attended by 65 guests
who enjoyed delicious tray passed savory appetizers and petite parfaits
of desserts in the Wedgwood Room at the Fairmont Miramar Hotel in Santa
Monica. The room was dressed in the WIPA colors of pink,
chocolate and orange by Chameleon Chairs, Wildflower Linens and Shirvan
Florals. Fortune Entertainment entertained us with the sounds of
a flute and classical guitar as guests gathered to hear all about
WIPA. The evening was documented by Mikel Healey who
photographed the evening as it unfolded. The audience
were enthusiastic as well as delighted by all that they heard.
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Platinum
- Elaine
Bell Catering Company - Napa
- The
Special Event 2009 (Penton Media)
Gold
- Good
Gracious! Events - Los Angeles
- La
Tavola Fine Linen Rentals - Napa
- Napa
Valley Linens - East Bay
- Paula
LeDuc Fine Catering - Emeryville
- The
Carneros Inn - Napa
- Wildflower
Linen - Southern California
Bronze
- ASC
Event Services - Houston, TX
- Baker
Party Rentals - Costa Mesa
- Branch
Out Floral & Event Design - San Francisco
- Cachet
Wedding Designs - Los Alamitos
- Champagne
Taste Weddings - San Clemente
- Denon
& Doyle - Pleasant Hill
- Elysium
Productions - Irvine
- Entertainment
at Large - San Diego
- Entertainment
Solutions West - San Diego
- Events
by Design - San Diego
- Events
of Distinction - San Francisco
- Geoff
White Photography - Redwood City
- Jewell
Entertainment - San Diego
- Melons
Catering - South San Francisco
- Murphy's
Creativity Software - El Cajon
- Nancy
Liu Chin Designs - San Francisco
- Special
Event Business Advisors - San Clemente
- Studio
7 Photography - Alamo
- Sylvia's
Photography - San Francisco
- The
Vintage Estate - Yountville
- Vianett
Bridal - Yountville
- Wedgewood
Wedding & Banquet Centers - California
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WIPA NEWS:
Joint Meeting in San Francisco
at the
Intercontinental
Mark Hopkins Hotel
Join us for a "Magical
Tea" at the Intercontinental Mark Hopkins
Hotel.
Join WIPA (Wedding Industry
Professionals Association), the ACPWC (Association of Certified
Professional Wedding Consultants) and NACE (National Association of
Catering Executives) for networking while enjoying tantalizing hors
d'oeuvers, a great view of San Francisco and holiday libations.
What a great way to end 2008!
Click here for more information
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Previous Events
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President's Message
Be in the Winners Circle by Breaking Tradition
A holiday wedding on a winter's eve...boughs of Christmas green, red
damask linens, a crackling fire... ball gowns, black ties, cha! cha!
cha! From an intimate at-home gathering to a magnificent mansion
gala, these weddings are alive with personality and soul... but, they
don't always have to follow TRADITION.
For years, we have been advising our brides and grooms to stay away
from the traditional wedding music. I'm sure you have seen the
movie "Four Weddings and a Funeral." Both of these
"life celebrations" often share something in common - the
music. Trust me, you will hear Ave Maria and Canon in D at both a
wedding and a funeral! It's time we separated the two and broke
tradition!! Instead of the standard wedding (or funeral) music at
the ceremony, we encourage our clients to pick something that's bold,
regal and reflective of their wedding design concept or personal
tastes. At an Italian theme wedding, the bride chose to walk down
the aisle to Verdi's Grand March from Aida. Another couple whose
wedding honored their Asian heritage chose music from the opera Madame
Butterfly. And at a gay couple's wedding, they selected Dancing
Queen by Abba.
How we pay for weddings today is also very non-traditional.
According to the "2006 American Wedding Study" by the Condé
Nast Bridal Media, the bride's parents fund the festivities only 30% of
the time. If a couple is older with established professional
careers, they themselves are paying. Sometimes we see gifts given
by both the groom's and bride's families, or couples setting up wedding
bank accounts to which both sides of the family can contribute.
So it's not just the bride's parents paying any more... so much for
tradition!
Is tradition about being superstitious? Like something bad will
happen to you if you break tradition? When it comes to the
decision of whether the bride and groom will see each other before the
ceremony, many good things can happen if they choose to forgo tradition.
The advantages of seeing each other beforehand are numerous - private
quiet moments together, to be alone and share that special moment just
between the bride and groom - without a hundred of their best friends
staring at them while the photographer snaps away. Is it more
important for guests seated in the back row to see the bride first, or
for the groom to spend some quiet time with her? Don't you think
guests would appreciate being with the bride and groom immediately
after the ceremony, rather than waiting until cocktail hour is almost
over before the couple arrives? And maybe the couple might want
to enjoy their cocktail reception too! We have never had a couple
regret seeing each other before the ceremony.
Some would never dream of deviating from tradition, while others pride
themselves on being trail blazers. WIPA represents a new era and
a new voice for wedding industry professionals, breaking from
tradition, encouraging our members to challenge conventional approaches
and consider fresh alternatives in the execution of weddings. We
are a nonprofit trade association run by our members - professionals
who understand what it takes to produce a wedding. WIPA's Board
of Directors and Committees are now working hard to channel their
nuptial know-how into creating top-notch opportunities for education,
mentoring, certification, networking and business support. During
the months of October and November, WIPA successfully launched four
networking events, reaching over 400 wedding industry professionals and
helping to build a stronger sense of community. As a result of
our membership's expertise, the bridal media has begun to take notice
of WIPA, and some of our Founding Sponsors and Members have offered
their expert advice in response to the media's inquiries.
Despite all of my talk about breaking from tradition, I'm certainly not
suggesting that we should say "Bah Humbug" to the upcoming
holidays. Giving gifts to loved ones will never go out of style,
and everyone in our industry loves a festive celebration. But
maybe instead of decking the halls in traditional hues of red and
green, you might want to try a palette of glossy white, metallic gray,
bold magenta and sleek black... very Chanel... just to be
different. In any event, no matter how you choose to celebrate
this holiday season, I wish you all the best of health and happiness.
Viva WIPA!
Joyce Scardina Becker, CMP
WIPA Founding Sponsor and President 2008-2009
Events of Distinction
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By Patrick McMichael
The Wedding Industry Professionals
Association is very excited to be able to contiunue to share and gain
education, build professional relationships and drive business to it's
members. Be sure to mark your calendars for our upcoming educational
networking events!
Wednesday,
January 7th - Rrivre Works Inc., Los Angeles
Tuesday, February 3rd - The Carneros Inn, Napa Valley
Wednesday, March 4th - The Grand Del Mar, San Diego
Wednesday, May 6th - Orange County and Northern California at Casa
Real, Pleasanton
Wednesday, July 1st - Los Angeles
Wedenesday, September 2nd - San Diego and Northern California at the
San Francisco City Club, San Francisco
Wednesday, November 4th - Classic Party Rentals Orange County
Wednesday, November 4th - Classic Party Rentals, Burlingame - Northern
California
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Industry News
By Patrick McMichael
The Special Event is the world's
largest tradeshow and conference
for professionals who produce events (weddings, parties, corporate
events, celebrations). Successful event planners must keep up with the
latest trends, techniques and products and use their creativity to
produce stunning and unique events throughout the year. The
Special Event has become a complete resource for event
professionals...offering event products and services of over 300
vendors on the exhibit hall floor, a comprehensive education program
with over 110 event courses in 8 tracks, and 6 showcasing events that
allow attendees to see working models of a world class events.
Click here for more information
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Spotlight on WIPA Founding Members
By Carolyn Garcia
We would like to welcome and thank our newest Founding Members and
highlight what makes them "Wedding Industry Professionals!"
Claudia Antony, As You Wish, Chicago, IL
With over 25 year of combined event planning expertise, As You Wish is
a full service wedding planning company that takes special pride in
developing sophisticated and memorable weddings. Their staff is
committed to being creative, responsible and dedicated to brides and
grooms on their special day.
claudia@asyouwishgroup.com
312.920.9330
www.asyouwishgroup.com
Brant
Bender-Brant Bender Photography, San Diego, CA
Brant Bender has built a career on capturing once in a lifetime
moments. His years of working as a freelance photojournalist have
given him a unique ability to tell a story with photographs.
Since 1999, Brant has dedicated himself to wedding photography and
couples who want nothing less than exceptional.
brant@brantbender.com
858.675.1019
www.brantbender.com
Heather
Trimboli, First Coast Weddings and Events, Jacksonville, FL
First Coast Weddings and Events was founded in 2002 with a mission to
create stylish, fun and memorable weddings on Florida's First
Coast. Their team understands that every couple is unique, and
every wedding should be, too.
heather@firstcoastweddings.com
904.739.8003
www.firstcoastweddings.com
Rich
Amooi-Hey Mr. DJ, San Jose, CA
Hey Mr. DJ is owned and operated by award-winning DJ-MC Rich
Amooi. Rich is well known in the industry for his experience and
unmatched skills as a Master of Ceremonies. Rich was voted
Silicon Valley's Best DJ in 2007 and 2008 by readers of the San Jose
Mercury News.
rich@heymrdj.com
408.223.1400
www.heymrdj.com
Kevin Chin,
Kevin Chin Photography, San Francisco, CA
Kevin Chin Photography is a full service studio, specializing in
wedding a portrait photography. Kevin has been in business full
time since 1990, and he belongs to professional organizations such as
the Professional Photographers of America and Wedding Professional
Photographers International.
kchin@kevinchin.com
415.701.0600
www.kevinchin.com
Mandy
Scott-Mandy Scott Flowers, San Francisco, CA
The design team at Mandy Scott Flowers has been hand-picked for their
friendly approach and extraordinary creative flair, so that the bride
and groom's flowers are truly memorable. Mandy personally
guarantees premier service and consistently high standards of design.
mandy@mandyscott.com
415.441.3758
www.mandyscottflowers.com
Tamara
Gronet-Painted Tongue Press, Oakland, CA
Painted Tongue Press creates custom-designed, letterpress printed
wedding invitations, as well as invitations for commitment ceremonies,
anniversaries, bar & bat mitzvahs, and private parties. For
businesses, they offer custom-designed letterpress business cards,
letterhead and greeting cards.
tamara@studio-g.ws
510.778.9715
www.paintedtonguepress.com
Kimberlie
Crego-Silverado Resort, Napa, CA
Set amidst majestic wine country foothills, towering oaks, flowering
gardens and star studded evening skies, Silverado Resort provides a
dazzling backdrop for a most romantic wedding day. Enticing
choices for guest accommodations, catering services, distinctive indoor
and outdoor reception sites are available year-round in this
magnificent setting.
kcrego@xanterra.com
707.257.5469
www.silveradoresort.com
Timothy
Lam, The International School of Hospitality, Las Vegas, NV
The International School of Hospitality (TISOH) is recognized as a
leading hospitality management training school. Its proven
curriculums and distinguished faculty position the school at the
forefront of hospitality education. Founded by professors from
UNLV, TISOH specializes in professional certificate programs, including
Wedding Coordination and Design.
tlam@tisoh.com
702.947.7200 x201
www.tisoh.com
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Officers
- President - Joyce Scardina Becker, CMP, Events
of Distinction
- Vice President - Paula Laskelle, Champagne
Taste Weddings
- Secretary - Carolyn Garcia, Wedgewood Wedding
& Banquet Centers
- Treasurer - Mike Hogan,
Entertainment at Large
Directors
- Certification - Brooke Baglietto, The Carneros
Inn
- Education - Pauline
Parry, Good Gracious! Events
- Marketing &
Communications - Patrick McMichael, Denon & Doyle
- Membership - Cherie
Flores, The Vintage Estate
- Professional
Development - Therese Cole-Hubbs, ASC Event Services
- Programs - MaryAnn
Reilly, CMP, Wildflower Linen
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